Availability is Key
Most business are off during the holidays. This is a great opportunity you to be noticed by your target market and make the most out of a significant income opportunity. In your website, let your clients know that your available on holidays with longer customer service hours. You will never lose your clients to your competition if they can reach when they need your product or service.
Offer Huge Discounts
Consumers are always looking for great deals during the holidays because they are out to shop for gifts for their loved ones. Plan your finances and product prices or service fees ahead of time so that you can go with the holiday marketing trend and win new clients by providing huge discounts.
Reach Out to the Community
Are you running an online business? Apart from social media marketing, reaching out to people in your community or locality during the holidays is also an effective way to promote your brand. If you don't know how to do it or where to start, consider becoming an affiliate of business groups and non-profit organizations that are experienced in creating holiday events.
Promote Giving
People generally feel obliged to give during the holidays. Take advantage of this holiday spirit to promote your business in a purposeful and subtle manner. You can advertise that a part of your client's purchase or spending will be sent out as a donation to a specific charity based institution.
