To get started, secure for your business a mobile website. This can cost you some bucks but it surely is a good form of investment. When customers start kicking in, you will be surprised with the revenues.
Come up with a useful app. Keep in mind that an app that contributes nothing is not worth downloading. Besides providing info, it must have a customer feedback feature. This is key in knowing how you can better serve your clients. In connection to this, never send out massive messages that will simply pester the receivers. Small things like this can easily cause your prospects to turn away from you.
Do not forget the social aspect. Do not deny them the happiness of 'like-ing', 'pinning' and 'tweeting'. In fact, this is a great way for your brand to be promoted by the customers themselves. Lastly, stay in tuned with technology. Advancements take place left and right, you would be left behind by competition if you are not quick.
